Head of Marketing

Indefinido
Paris
Salario: No especificado
Unos días en casa
Experiencia: > 5 años
Formación: Diplomatura

APIDAY
APIDAY

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El puesto

Descripción del puesto

Apiday is entering a phase of hyper growth and is looking for a talented Head of Marketing to take ownership of the entire Marketing function at Apiday, and support the company’s international development.

You will play an instrumental role in helping position Apiday as a European leader in sustainability software, working directly with one of the co-founders and the rest of the growth team.

It is an opportunity to take the reins of a key department at a fast-growing, impact company while it transitions from startup to scale-up and aims for the $10M ARR milestone.

You will be in charge of:

  • Digital: Lead digital marketing strategies (SEO, SEA, content strategy, social media) to optimize Apiday’s online presence and build a robust lead generation engine.

  • Brand: Redefine and drive Apiday’s global brand strategy, ensuring consistency across all communication channels.

  • Communication: Develop and oversee the communication strategy, including press relations, social networks, newsletters and events.

  • Data: Define and monitor marketing KPIs to proactively measure success, analyze the performance of each project and adjust accordingly to maximize ROI.

  • Budget: Efficiently manage the marketing budget, select and manage the best partners for each mission (PR, SEO, designers, etc).

  • Innovation: Stay at the forefront of marketing trends, integrating best practices and exploring new growth opportunities (e.g. GenAI, automations).


Requisitos

  • You have at least 5 years of experience in marketing within fast-growing tech companies, with prior exposure to all key aspects of the marketing function.

  • You have helped support the transition from start-up to scale-up, preferably within the B2B SaaS industry.

  • You have proven expertise in growth marketing, brand marketing and content strategy.

  • You see yourself not just as a marketing expert, but as a key partner in the long term growth and success of Apiday.

  • You have an entrepreneurial mindset, are straight to the point and looking for a dynamic environment where things move fast.

  • You have strong analytical and operational skills, as well as excellent written and oral communication skills in English - ideally in French too.

  • You are passionate about your field of expertise, want to take on responsibilities and have an interest for sustainability.


Proceso de selección

  • Step 1: Call with Charles, our co-founder and COO, to discuss your background and answer your questions.

  • Step 2: Case study with Charles and Brennan, our Chief Revenue Officer, to assess your technical proficiency and marketing expertise.

  • Step 3: Call with Amira, our Marketing Associate, to ensure professional compatibility.

  • Step 4: Final call with Charles to validate cultural fit with Apiday’s values and mindset.

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