• Implementation and optimization of the acquisition strategy: defining channels, budgets, acquisition costs, and monitoring performance through precise KPIs.

• Testing new acquisition channels (paid, email acquisition campaigns, referral operations, automation, etc.) and Growth Hacking techniques.

• Creation and optimization of paid acquisition campaigns (Adwords, Linkedin, Facebook, Twitter, Retargeting, etc.).

• Definition and optimization of the SEO strategy in collaboration with the website specialist.

• Optimization of landing page conversion, forms, etc. in collaboration with the website specialist

• Guarantee the quality and set-up of the lead funnel, from lead to deal, in collaboration with BDR and Account Executives in our CRM (Hubspot)

• Collaboration with the rest of the team for the successful implementation of campaigns (collaboration and synchronisation with the sales team).

• Be the reference for all things related to growth at SaleCycle; as a Lead, you will guide this part of the marketing team in constant improvement.

• Manage 1 junior team member working on the website and help them grow in their position

• Successful first-hand experience of 4 to 5 years minimum in equivalent B2B missions.

• “Hacker” mindset to dare and crack lead generation!

• Rigour, organisation, autonomy, analytical ability, versatility, team spirit.

• Excellent mastery of marketing tools and KPIs.

• Previous experience as a lead or senior

• English proficiency with ideally another European language

Ideal Candidate:

• You drive acquisition, and not simply execute it

• Not afraid to get hands-on but wants to evolve within a start-up with solid international growth.

• Seeks a broad scope, an innovative stack, and the freedom to have a highly decisive impact on the entire company!

• Phone call with HR (20 minutes)

• Interview with the hiring manager (Head of Marketing)

• Business Case

• Informal meeting with the Marketing team, and with the CEO