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Contentsquare
Contentsquare

Demand Generation Manager

Permanent contract
Singapore
Salary: Not specified
A few days at home

Contentsquare
Contentsquare

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Job description

Contentsquare is a global digital analytics company empowering the brands you interact with every day to build better online experiences for all. Since our founding in France in 2012, we have grown to be a truly global and distributed team – known as the CSquad – representing more than 70 nationalities across the world.

In 2022, we raised $600M in Series F funding and were recognised as a certified Great Place to Work in France, Germany, Israel, US and UK.

Please Note: Scammers are posing as Contentsquare and Contentsquare team members. We’ll never initially contact you via text or GChat, and never solicit money from you. Please visit our careers blog for more information.

About the position:

Contentsquare Singapore is looking for an experienced Digital Marketer (Demand Gen) to help drive our growth marketing strategy and optimise our campaign performance for APJ.

As Contentsquare’s Digital Marketing Manager, you’ll own the implementation, execution and optimisation of marketing campaigns to drive new business. You’ll play a critical role in advising on Contentsquare’s growth marketing strategy and you’ll lead the improvement of Contentsquare’s content and digital channels. You’ll work with an awesome, creative and collaborative team.

What you'll you be doing:

  • Owning digital channels for the implementation of global & local marketing campaigns such as paid search, paid social and email. 
  • Implementation and optimisation of campaigns such as Contentsquare’s annual Digital Experience Benchmark Report 
  • Using the following marketing tools to execute, optimise and report on campaign performance: Salesforce, Hubspot & Pathfactory.
  • Evolve and own our lead nurturing function; develop targeted cadences that keep our audience engaged and drive opportunities. 
  • Collaborate with SDR and Sales departments to ensure relevant team members are enabled on campaigns and equipped for success.
  • Deliver the value of Contentsquare’s product through customer stories and case studies
  • Deliver visibility and insights needed to align marketing activities with growth goals
  • Conducting database management to ensure the marketing database is clean, up-to-date and engaged.

    • What were looking for:

  • A skilled Growth/Digital Marketer who has operated as part of a Marketing team (SaaS experience would be a plus but not essential).
  • You are comfortable troubleshooting, getting stuck into data, and always learning.
  • Strong analytical skills
  • Experience across a variety of channels including paid social, search, email and more.
  • Comfortable with learning and onboarding new tools.
  • Experience with either Hubspot or Salesforce is a plus. Experience executing campaigns that have generated high levels of MQLs and a measurable contribution to new logo & revenue acquisition
  • Ability to manage multiple stakeholders and work collaboratively with cross-functional teams

    • As well as the opportunity to have a tangible impact on the success of the global business here’s what else we offer:

  • A creative and collaborative marketing team 
  • A social team with regular team events such as go-karting, beach days, office dinners and more
  • Plenty of opportunities for training and personal development
  • Flexible approach to working hours and holidays

    • Why you should join Contentsquare:

    ▪️ We’re humans first. We hire dedicated people and provide them with the trust, resources and flexibility to get the job done.

    ▪️ We invest in our people through career development, mentorship, social events, philanthropic activities, and competitive benefits.

    ▪️ We are a fast growing company with a track record of success over the past 10 years, yet we operate with the agility of a startup. That means a huge chance to create an immediate and lasting impact.

    ▪️ Our clients, partners and investors love our industry-leading product.

    We are a 2024 Circle Back Initiative Employer – we commit to responding to every applicant

    Contentsquare is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to sex, gender identity, gender expression, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

    Your personal data is used by Contentsquare for recruitment purposes only. Read our Job Candidate Privacy Notice to find out more about data protection at Contentsquare and your rights. You can exercise your rights by using our dedicated Data Subject Rights Portal here. 

    Your personal data will be securely stored in our hosting provider’s data center in Oregon (US west). We have implemented appropriate transfer mechanisms under applicable data protection laws.

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